Pink in Sports

Will pink ever make it into a logo?

The Miami Heat have started wearing retro uniforms of the non-related Miami Floridans of the ABA. On the uniforms there is a pink stripe running down the side. This got me wondering, can pink make it into the sports world successfully? For many years the answer was a clear cut no. The classic colors, blue, red, gray, black, and white were usually chosen in the early days. But as years went by the more colors were added into color schemes and logos. Here are uses of pink in logos.


When Breast Cancer Awareness month comes around, the NFL does a great job in spreading awareness. Many of the players were pink shoes, pink towels, and pink gloves. The color pink they use fits in well with the uniforms of the teams

The Miami Floridans (Called The Floridans from 1970-1972) played in the American Basketball Association from 1968-1972. From the 1970-71 season to the end of the next season, Miami wore uniforms that had a pink and bright orange stripe on the side. It was a style statement that made the ABA the ABA, but it wasn't a fab that lasted a while.

Can you see pink in this logo? I can
http://a.espncdn.com/photo/2011/0921/pg2_e_marlinslogo_300.jpg

The question is yes, pink can probably make it's way into sports. Uniquer colors have been used and have been successful. However, to succeed pink needs to head to a team that can work it in and fit well. Teams like the New York Yankees, Boston Red Sox, Chicago White Sox, Green Bay Packers, New York Knicks, Pittsburgh Penguins are not ones that would fit.


What teams could add pink to the color scheme. Miami has two teams that could fit it in. The Miami Marlins just changed their logos, color scheme, and more. The new color scheme has a scheme that has a yellow, orange, and light blue pared with black and white. I believe a pink could work with the color scheme they have in place right now.

The Miami Heat are also a possibility. Their branding could have pink added into the red and black as a back round color. However, the Heat are not going to do this, especially since it doesn't fit their attitude. Red and black is where it is at for them.


The Toronto Raptors red can be mistaken as a dark, dark pink. So why not add a little pink flavor to the logo. It would add a little flash. What would make it even better would be to add a little purple to it. That would be a statement. 


The Houston Dynomo of the MLS might also consider putting a touch of pink in their scheme. However, just a slight amount would be a nice addition to the orange and black scheme they have in place.


All in all, I believe pink is heading into sports logos and schemes very soon.